REG - Oakley Capital Inv. - Oakley Capital invests in XTEL

Oakley Capital InvestmentsAnnouncement

26/05/2026 07:00

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RNS Number : 6174F  Oakley Capital Investments Limited  26 May 2026

26 May 2026

Oakley Capital Investments Limited

Oakley Capital Investments Limited(1) ("OCI") is pleased to announce that
Oakley Capital Fund VI(2) ("Fund VI") has agreed to invest in XTEL, a leading
provider of revenue management and trade promotion software for consumer
packaged goods companies.

OCI's indirect contribution via Fund VI is anticipated to be up to c.£33
million, which relates to OCI's share of Oakley's investment in XTEL.

Further details on the transaction can be found in the below announcement from
Oakley Capital(3).

Oakley Capital invests in enterprise software platform XTEL

Oakley Capital, a leading mid-market, pan-European private equity investor, is
pleased to announce that Fund VI has agreed to acquire a majority stake in
XTEL, a leading provider of revenue management and trade promotion software
for consumer packaged goods companies.

XTEL's software platform enables consumer packaged goods companies, including
food, beverage and household brands, to plan, manage and optimise the trade
promotions they run with retailers. The platform analyses large amounts of
sales, pricing, customer and financial data to help businesses manage and
optimise promotions in order to improve profitability and drive revenue
growth.

XTEL serves more than 400 global mega-brands, including Unilever, PepsiCo and
Johnson & Johnson, and supports over €350 billion in annual trade spend.
The Company operates in an $11 billion CPG software market underpinned by
structural tailwinds, including sustained pressure on CPG margins, retailer
consolidation, improved access to consumer data, and growing omni-channel
complexity. At the same time, rapid adoption of AI and data-driven
decision-making is accelerating demand for best-in-class platforms such as
XTEL.

XTEL's software brings together large amounts of complex sales and commercial
data into one system that customers rely on as a core system of record.
Combined with the Company's deep industry expertise, this creates a highly
embedded and mission-critical solution. AI is expected to further enhance the
platform's capabilities, enabling customers to make faster and better
decisions using the data already managed within XTEL.

XTEL has consistently generated strong, profitable growth including ARR growth
of c.40% CAGR over the last three years. Oakley Capital will leverage its
extensive track record of supporting European software businesses to drive
growth through international expansion and M&A. This investment will
support XTEL in accelerating its presence in key growth markets such as Latin
America and Asia-Pacific, while also expanding into adjacent geographies,
brands and product categories, and further strengthening its AI tech stack,
sales capabilities and go-to-market strategy.

XTEL will continue to be led by Rob Mullen, a highly experienced enterprise
software CEO who has transitioned XTEL to a system of record SaaS platform,
while successfully pursuing organic and M&A growth.

Peter Dubens, co-Founder and Managing Partner of Oakley Capital, said: "XTEL's
software is trusted by the world's leading consumer brands to power essential
workflows, while its deep expertise in complex data underpins its role as a
critical system of record. We believe the Company is well-positioned to
harness AI to enhance its product offering and further strengthen its market
position. We look forward to working with Rob to support the next stage of
XTEL's growth."

Rob Mullen, XTEL CEO, said: "I'm very pleased to welcome Oakley Capital as our
new investor. Oakley's expertise in building European technology champions is
highly relevant for XTEL as we look to accelerate our growth by expanding into
new regions, products and industry verticals."

 

- ends -

 

For further information please contact:

 

Oakley Capital Limited

+44 20 7766 6900

Steven Tredget

 

Greenbrook

+44 20 7952 2000

Rob White / Michael Russell / Theo Bryan

 

Deutsche Numis (Financial Adviser & Broker)

+44 20 7260 1000

Nathan Brown / Matt Goss

 

Notes:

LEI Number: 213800KW6MZUK12CQ815

(1) About Oakley Capital Investments Limited ("OCI")

OCI is a closed-ended investment fund trading on the main market of the London
Stock Exchange as an Official List Company. OCI aims to provide shareholders
with consistent long-term capital growth in excess of the FTSE All-Share Index
by providing liquid access to private equity returns through investment in the
Oakley Funds.

A video introduction to OCI is available
at https://oakleycapitalinvestments.com/videos/
(https://oakleycapitalinvestments.com/videos/)

The contents of the OCI website are not incorporated into, and do not form
part of, this announcement.

(2) The Oakley Funds

Oakley Capital Private Equity II, Oakley Capital Private Equity III, Oakley
Capital IV, Oakley Capital V, Oakley Capital VI, Oakley Capital Origin and
Oakley Capital Origin II are unlisted lower-mid to mid-market private equity
funds that aim to provide investors with significant long-term capital
appreciation. The investment strategy of the Funds is to focus on buy-out
opportunities in industries with the potential for growth, consolidation and
performance improvement. The Oakley family of funds also includes Oakley
PROfounders Fund III and Oakley Touring Venture Fund, which are venture
capital funds focused on investments in entrepreneur-led, disruptive,
technology led companies.

(3) Oakley Capital, the Investment Adviser

Founded in 2002, Oakley Capital Limited has demonstrated the repeated ability
to source attractive growth assets at attractive prices. To do this it relies
on its sector and regional expertise, its ability to tackle transaction
complexity and its deal generating entrepreneur network.

Important information

Oakley Capital Investments has now been admitted to the Official List of the
Financial Conduct Authority. Therefore, the Company is now required to satisfy
the eligibility criteria for admission to listing on the Official List, and is
required to comply with the Financial Conduct Authority's Listing Rules,
including in relation to transactions with related parties, financial
reporting, contents of shareholder circulars and other continuing obligations.

This announcement may include "forward-looking statements". These
forward-looking statements are statements regarding the Company's objectives,
intentions, beliefs or current expectations with respect to, amongst other
things, the Company's financial position, business strategy, results of
operations, liquidity, prospects and growth. Forward-looking statements are
subject to risks and uncertainties because they relate to events and depend on
circumstances that may or may not occur in the future. Accordingly, the
Company's actual future financial results, operational performance and
achievements may differ materially from those expressed in, or implied by, the
statements. Given these uncertainties, prospective investors are cautioned not
to place any undue reliance on such forward-looking statements, which speak
only as at the date of this announcement. The Company expressly disclaims any
obligation or undertaking to update or revise any forward-looking statements
contained herein to reflect actual results or any change in the Company's
expectations with regard to them or any change in events, conditions or
circumstances on which any such statements are based unless required to do so
by the Financial Services and Markets Act 2000, the Listing Rules or
Prospectus Regulation Rules of the Financial Conduct Authority or other
applicable laws, regulations or rules.

 

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