RCS - Borussia Dortmund - Vodafone becomes new main shirt sponsor

VodafoneAnnouncement

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Borussia Dortmund GmbH & Co. KGaA  27 May 2025

 Borussia Dortmund GmbH & Co. KGaA / Key word(s): Contract

Vodafone becomes Borussia Dortmund's new main shirt sponsor

26.05.2025 / 13:00 CET/CEST

The issuer is solely responsible for the content of this announcement.

Starting with the new 2025/2026 season, Bundesliga club Borussia Dortmund will
 collaborate with companies from the Vodafone Group, including Vodafone
 Deutschland GmbH, as the new and sole main shirt sponsor in all national and
 international competitions.

The partnership will go far beyond mere shirt sponsorship. Among other things,
 Vodafone and BVB want to initiate an innovation and technology offensive with
 the aim of creating new digital experiences for fans and Vodafone customers.
 The contract has a minimum term until June 30, 2030.

Borussia Dortmund would like to thank its current main shirt sponsors Evonik
 Industries AG ("Evonik") and 1&1 AG, whose contracts will duly expire at
 the end of the 2024/2025 season, for their successful collaboration.

Evonik will remain with Borussia Dortmund in its new role as Champion Partner
 sponsor until June 30, 2030. After more than 20 years of collaboration, the
 partnership will be refocused on topics such as sustainability, health and
 international presence.

Dortmund, May 26, 2025

Borussia Dortmund GmbH & Co. KGaA

Borussia Dortmund Geschäftsführungs-GmbH

 Contact:

Dr. Robin Steden

Inhouse Counsel / Investor Relations

26.05.2025 CET/CEST Dissemination of a Corporate News, transmitted by EQS News
 - a service of EQS Group.

The issuer is solely responsible for the content of this announcement.

The EQS Distribution Services include Regulatory Announcements,
 Financial/Corporate News and Press Releases.

Archive at www.eqs-news.com

 Language:     English
 Company:      Borussia Dortmund GmbH & Co. KGaA
               Rheinlanddamm 207-209
               44137 Dortmund
               Germany
 Phone:        + 49 (0) 231 - 9020-2745
 Fax:          + 49 (0) 231 - 9020-852746
 E-mail:       aktie@bvb.de
 Internet:     https://aktie.bvb.de/
 ISIN:         DE0005493092
 WKN:          549309
 Indices:      SDAX
 Listed:       Regulated Market in Frankfurt (Prime Standard); Regulated Unofficial Market in
               Berlin, Dusseldorf, Hamburg, Hanover, Munich, Stuttgart, Tradegate Exchange
 EQS News ID:  2145454

 

 End of News  EQS News Service

2145454  26.05.2025 CET/CEST

 

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