REG - Sosandar PLC - Fourth store agreement signed in St David's

SosandarAnnouncement

07/10/2024 07:00

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RNS Number : 0774H  Sosandar PLC  07 October 2024

 Date:             7 October 2024
 On behalf of:     Sosandar plc ('Sosandar' or 'the Company')
 Embargoed until:  0700hrs

 

Sosandar plc

Fourth store agreement signed in St David's, Cardiff

 

Sosandar plc (AIM: SOS), the women's fashion brand, creating quality,
trend-led products for women of all ages, is pleased to announce that it has
signed a lease agreement for its fourth store, in Cardiff's St David's centre.
This follows the recent store openings in Chelmsford, Marlow and the
Metrocentre.

 

St David's occupies one third of Cardiff's city centre. It creates
best-in-class guest experiences and is a go-to destination for locals and
tourists alike, with an annual footfall of 30 million. Sosandar's store will
be alongside brands such as AllSaints, Mint Velvet, and Reiss. St David's is
also home to a number of high-end restaurants, such as The Ivy, that have made
it a known destination for fine dining.

 

Ali Hall and Julie Lavington, Co-CEOs commented: "It's exciting to announce
our fourth store location as we continue our transition to becoming a true
multi-channel retailer. Aligned with our strategy and other store locations
announced to date, St David's meets our criteria of opening stores in top
tier, thriving locations where Sosandar customers over-index, being the go-to
shopping destination in Cardiff."

Pablo Sueiras, Head of Retail Brand Account Management at Cardiff St David's
owner, Landsec said: "Our guests want to experience new and exciting brands in
the best stores, and Sosandar fits this description. Increasingly we are
seeing digital-first brands broaden their multichannel offer. Destinations
like St David's offer brands a platform to connect with their audience in
person, provide exceptional guest experiences and reach new consumers. We're
delighted that Sosandar have chosen St David's to make their debut in Wales."

 

 

Enquiries

 Sosandar plc                                          www.sosandar.com (http://www.sosandar.com)
 Julie Lavington / Ali Hall, Joint CEOs                c/o Alma PR
 Steve Dilks, CFO
 Singer Capital Markets                                +44 (0) 20 7496 3000

 Peter Steel / Tom Salvesen / Alaina Wong
 Alma Strategic Communications                         +44 (0) 20 3405 0205
 Sam Modlin / Rebecca Sanders-Hewett / Kinvara Verdon  sosandar@almastrategic.com (mailto:sosandar@almastrategic.com)

 

About Sosandar plc

Sosandar is a women's fashion brand in the UK targeting style conscious women
who have graduated from lower quality, price-led alternatives. The Company
offers this underserved audience fashion-forward, affordable, quality clothing
to make them feel sexy, feminine, and chic. The business sells predominantly
own-label exclusive product designed and tested in-house.

Sosandar's product range is diverse, providing its customers with an array of
choice for all occasions across all women's fashion categories. The company
sells through Sosandar.com and its own stores, and has a number of high value
brand partnerships including with Next and Marks & Spencer.

Sosandar's success has been built on an exceptional product range, seamless
customer experience and impactful, lifestyle marketing, all of which is
underpinned by combining innovation with data analysis. Our growth strategy is
focused on continuing to grow brand awareness and expand our addressable
market and routes to market, reaching customers wherever they wish to shop.
This is achieved both through direct to consumer channels and through chosen
third party partners.

 Sosandar was founded in 2016 and listed on AIM in 2017. More information is
available at www.sosandar-ir.com (http://www.sosandar-ir.com)

 

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