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RCS - Pri0r1ty Intel Grp. - Launch of Vox AI Product & New Contract Win

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RNS Number : 6743S  Pri0r1ty Intelligence Group PLC  12 February 2026

12 February 2026

 

Pri0r1ty Intelligence Group PLC

("Pri0r1ty" or the "Company")

Launch of Vox AI Product

&

New Contract Win - The Property Buying Company

Pri0r1ty Launches Next-Generation AI Voice Agent to Drive Scalable Customer
Engagement

Pri0r1ty Intelligence Group PLC (https://www.pri0r1ty.com/) (AIM: PR1, OTC:
PRIAF), the AI focused business delivering growth solutions to SMEs, is
pleased to announce the launch of Vox, its AI-powered voice agent for inbound
and outbound customer calls, alongside a new client contract with The Property
Buying Company, to utilise Vox's AI software to improve customer service
experiences.

Vox is an advanced AI-powered voice agent designed to handle both inbound and
outbound customer interactions using cloud telephony infrastructure and
low-latency voice technology. The system has been engineered to deliver
human-like conversations at scale, enabling businesses to optimise sales lead
generation funnels, improve customer service experiences, and reduce
operational costs. Vox operates primarily in English, with seamless
transitions across 27 additional languages, enabling businesses to expand
their reach and serve international markets efficiently. Vox connects directly
to existing business platforms, allowing access to live data, real-time
updates to CRMs, and the automatic triggering of workflows, ensuring a fully
integrated and efficient customer engagement process. This functionality is
particularly useful for sports, music and cultural organisations to help
streamline and optimise their ticketing workflows.

In conjunction with the product launch, the Company has secured a new client
contract with The Property Buying Company, a leading UK cash buyer of
property, to deploy two Vox licences to support outbound sales activity. Vox
is expected to generate approximately 10,000 outbound sales calls within the
first month of operation, demonstrating the product's ability to operate at
scale while maintaining conversational quality. As the newest addition to the
Company's core product suite, Vox reinforces Pri0r1ty's focus on supporting
SMEs drive growth through scalable, data driven, and cost-efficient solutions.

Launch of Vox and Live Demonstration

Vox is being rolled out immediately to users.  The Company will provide a
live demonstration of Vox at the European Tour Destinations Annual Conference,
a growing network of world-class golf venues spanning Europe, the Middle
East, Asia and Africa.

Rory Maxwell, CEO of Pri0r1ty, commented:

"Vox is a powerful addition to our product suite, enabling our customers to
gain actionable analytics on every call, helping them convert more
opportunities and enhance customer experience. Its launch marks a significant
milestone in Pri0r1ty's product roadmap and commercial strategy, and early
adoption by The Property Buying Company confirms both the market appetite for
AI voice solutions and the potential to expand our revenue base with a growing
list of customers across high-volume call sectors."

For further information, please contact:

 

Pri0r1ty Intelligence Group PLC

Rory Maxwell, Chief Executive Officer

Email: ir@pri0r1ty.com (mailto:ir@pri0r1ty.com)

Tel: +44 (0)20 8064 3554

 

Nominated Adviser

Beaumont Cornish Limited

James Biddle / Roland Cornish

Email: james@b-cornish.co.uk (mailto:james@b-cornish.co.uk)

Tel: +44 (0)20 7628 3396

 

Joint Broker

Allenby Capital Limited

Kelly Gardiner / Jeremy Porter / Piers Shimwell

Tel: +44 (0)20 3328 5656

 

Joint Broker

Oak Securities

Hugh Rich / Mungo Sheehan

Tel: +44 (0) 20 3973 3678

 

Investor Relations

Vigo Consulting

Ben Simons / Amelia Thorn

Email: PR1@vigoconsulting.com (mailto:PR1@vigoconsulting.com)

Tel: +44 (0)20 7390 0230

 

About Pri0r1ty Intelligence Group PLC

Pri0r1ty Intelligence Group (AIM: PR1, OTC: PRIAF) is a data, AI, and
marketing services group. Our mission is to unlock engagement at scale for
customer-centric organisations through a suite of tools that are uniquely
trained on the client's data. We operate three revenue-generating divisions:

 

Halfspace - a multi award winning data-led marketing and growth solutions
business focused on the sports sector, whose customers have included Premier
League football clubs, motorsports teams, sports leagues, national governing
bodies, sporting federations, digital media businesses, and direct-to-consumer
platforms.

 

Pri0r1ty - an AI Software-as-a-Service (SaaS) platform which enables SMEs to
streamline operations. Pri0r1ty also offers AI consultancy services.

 

Metr1c - a brand partnerships and growth solutions business for the
entertainment sector which uses AI and data to grow revenues and engagement
with fans. Metr1c's customers have included The Brits and Sony, Celtic FC,
Scottish Golf and Favela Cerveja.

 

If you would like to explore how Pri0r1ty can help drive time and cost
efficiency for your business, please contact plc@pri0r1ty.com
(mailto:plc@pri0r1ty.com) .

 

Website: https://www.pri0r1ty.com/ (https://www.pri0r1ty.com/)

LinkedIn:  https://www.linkedin.com/company/pri0r1ty-ai-plc/
(https://www.linkedin.com/company/pri0r1ty-ai-plc/)

X: https://x.com/WearePri0r1ty (https://x.com/WearePri0r1ty)

 

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